Major: Public Relations Minors: Business and Philanthropic/Nonprofit Studies Cumulative GPA: 3.86/4.0 THE AUBURN CREED I believe that this is a practical world and that I can count only on what I earn. Therefore, I believe in work, hard work. I believe in education, which gives me the knowledge to work wisely and trains my mind and my hands to work skillfully. I believe in honesty and truthfulness, without which I cannot win the respect and confidence of my fellow men. I believe in a sound mind, in a sound body and a spirit that is not afraid, and in clean sports that develop these qualities. I believe in obedience to law because it protects the rights of all. I believe in the human touch, which cultivates sympathy with my fellow men and mutual helpfulness and brings happiness for all. I believe in my Country, because it is a land of freedom and because it is my own home, and that I can best serve that country by "doing justly, loving mercy, and walking humbly with my God." And because Auburn men and women believe in these things, I believe in Auburn and love it. -George Petrie (1943)
This course is designed to be an overview of the functions, practices and growing application of public relations in both private industry and the public sector.
This is a course designed to provide Public Relations students with an understanding of both effective and ineffective methods of PR through studying actual cases from the field itself.
Introduction to the use of style and design in public relations messages. Learn basic HTML and CSS language, Adobe Creative Cloud programs and other style and design concepts.
This course will have an emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media.
Introduction to newswriting techniques, with emphasis on learning news values, recognizing parts of a story, and writing stories that meet standards of accuracy, grammar, style, spelling, law, and ethics.
Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures including sampling, instrument design, information gathering, data processing, analysis and reporting.
Introduction to writing colorful, human-interest non-fiction pieces that illustrate drama and impact. Students learn how to pitch their ideas to editors in print and digital markets.
Introduction to the basic principles of various communication forms, the dominant communication theories, and communication industries.
Emphasis on Associated Press Stylebook, word usage, and spelling for students interested in print, broadcast, public relations, and web-based writing.
Lambda Pi Eta (LPH) is the honor society of the National Communication Association. It is fully accredited by the Association of College Honor Societies. Members represent the top 35% of their class.
The Honor Society of Phi Kappa Phi is the oldest, largest and most selective academic honor society. The Auburn chapter invites to membership juniors who are in the top 7.5% of their class as well as seniors who are in the upper ten percent (10%) of their class.
Golden Key is the world’s largest collegiate honor society. This honor society recognizes sophomores, juniors, seniors and graduate students in the top 15% of their class across all majors and disciplines in 9 countries.
In the summer of 2016, I studied abroad through a program called International Study Abroad (ISA). I chose to study in London, England for six weeks. While abroad, I completed two courses, Business Communications and Leadership of Events. In addition to completing these courses in London, I traveled to many cities and many countries, including Sienna, Italy; San Gimignano, Italy; Florence, Italy; Paris, France; Amsterdam, Netherlands; Dublin, Ireland; Cambridge, England; Edinburg, Scotland; and Brighton, England. I created a blog on WordPress and posted weekly about my travels in order enhance my writing skills and remember these experiences forever. This was a once in a lifetime experience that taught me a great deal about culture, diversity and myself. The link to my blog is as follows: https://seekwithopeneyes.wordpress.com.